Korean: SW 엔터테인먼트
Japanese: SW エンターテイメント
Seoul
Country:South Korea
SW Entertainment (SW 엔터테인먼트; formerly known as Kpop Live Entertainment (케이팝라이브엔터테인먼트)) and A100 Entertainment (A100 엔터테인먼트)) is a South Korean record label and entertainment company. In late March, 2021, the agency announced their name change to Kpop Live Entertainment through the video description of the teaser for their latest girl group, Hi-L. In January 2023, the agency announced their name change to SW Entertainment, announcing also their new upcoming girl group, ONAIR.
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