A representative from LADOR said, "LE SSERAFIM's Kazuha did ballet for 15 years, from the age of three until her debut. We chose her as a model because her efforts to succeed in one field match well with the history and direction of LADOR, who has been studying products for a long time. The LADOR pictorial with Kazuha also expressed the characteristics of our brand by harmonizing her fearless charms with the elegant beauty of the products."
Korean netizens commented:
- Oh my...
- Wow! Hair products look good on you, Kazuha.
- Kazuha is perfect for hair products.
- She did well, as expected!
- The video is so pretty! Very innocent!
- Her makeup is perfect!
- Is it a cool tone? (Her makeup)
- The brand suits well with Kazuha.
- That's so nice!
- It's perfect!
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