"HYBE Is Doing Noise Marketing Again" Koreans React to ILLIT's Choreography

ILLIT's debut is the talk of the town.

On March 25th, ILLIT debuted with their first mini album "SUPER REAL ME" and title track "Magnetic", drawing attention from fans and the public alike. The song entered Melon's top 100 and the group sold over 140,000 copies on the first day.

Watch their debut music video down below!


Aside from that, Korean netizens made a post go viral on Instiz, as one user said "HYBE is doing noise marketing again", showing that the choreography was similar to LE SSERAFIM and NewJeans.


Over 200 knetizens reacted to the post, showing their surprise to the similar choreography, saying:

• The second one is just the same. The upper body, lower body, everything
• ㅋㅋㅋㅋㅋ aigo
• Are they doing this on purpose? Seriously...
• It's not the same thing, it's a label! It's different from agency to agency;
• What's wrong with them
• It's quite common to put in lyrics or choreography that reminds of a senior artist
• Wow
• Isn't this too much?
• As soon as I saw it I thought of Attention

What do you think?

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